Our five-year relationship with this closely held private company started modestly enough. Known for engineering and producing highly secure wireless radio communications technology, Telaxis primarily served military and government markets, but were interested in expanding their offerings to the commercial telecommunication markets.

Since they had no internal technical or marketing communications capabilities, The Inform Group acted as their entire outsourced marketing communications department. In that role, we helped them create the company brand, develop sales collateral for the entire product line and organize and manage the company's information assets, as well as design and develop their Web site. At the same time, we also created technical product documentation and handled all media activity.

Ultimately, as an integral part of the team supporting executive management, we helped rename and position the company for a successful IPO, which raised $75M.

• Branding & identity
  
  
• Logo design
  
  
• Technical Documentation
  
  
• Web site
  
  
• Training videos
  
  
• Industrial design, user interface and control panels
  
  
• Presentations, trade show exhibits and graphics
  
  
• Annual Reports
  
  
• Product Data Sheets and Technical Data Reports
  
  
• Supported IPO graphic and content needs